I think that it is going to take something more creative to increase
attendance. Also, when they do come up with something they need
to at least look like they want to get the word out. Although
I haven't been I hear that Ocala really gets them in on the college
nights with the cheap drinks and stuff. Why doesn't Miami do that?
That sort of promotion gets spread easily via word of mouth so
they don't have to spend any of the five dollars they have in
their advertising jar.
Really though jai alai needs to really get creative. Something
to spice up the routine. I think that people's attention span
is so short nowadays that the game needs the ability to do per
point wagering. Don't even bother with the current tote system
for the wager. Bring in new equipment so that you can sit in your
seat and put in a dollar and press a button for the team you think
will win the next point. Have a miniscule takeout and make up
for it with the increased volume. People will like having the
constant action and even though they will not being winning a
damn thing over time they'll be just as happy as if they were
in front of those retarded slot machines.
