We've beaten about the bush with this topic before, but, now, let's do some hard thinking.
Post 1 always serves first. Posts 2 thru 8 always receive first.
This means a wealth of information can be mined from the historical data by analyzing Post 1 performance over time, vis-á-vis Posts 2 thru 8. By all means, use separate analyses for Singles and Doubles.
What have you learned? What would you like to learn?